Richard W. ✓ Verified buyer
★★★★★ Dec 2025 · Dark Brown
Easy to use and only takes 10 minutes
Also did my goatee and left on for 5 minutes so I had a little grey in
The Shampoo That Blends Away Your Grays in 10 Minutes
Natural-looking color for hair and beard. Use it like shampoo. No mixing, no stains, no itchy scalp.
Get Up to 53% Off
Natural-looking results, or your money back.
- 840,000+ happy customers
- No mixing pump & lather
- 6–8 weeks of color
Made for men who want less gray, not a dye job
Most men who use Polar are 35 to 65. Many came from box dye. Many never colored their hair before. Here is what they told us made them try Polar:
- “I see more gray every month.”
- “I want to look as young as I feel.”
- “My beard is grayer than my hair.”
- “I don’t want it to look fake.”
- “Box dye stained my skin and burned my scalp.”
If that sounds like you, Polar was made for you.
Until now, it was box dye or living with it
Box dye
- Can stain your face, scalp and tub
- Can burn, itch or give you a rash
- Mix two tubes, then clean up the mess
- Can go too dark, like shoe polish
- Can fade in a week, so you’re always redoing it
- Often a separate box for your beard
Living with it
- You feel younger than you look
- You notice it in every photo
- It keeps spreading, month after month
“…I was tired of it, staining my skin and burning my scalp.. So I tried polar and I’m so happy I did.”Michael L. · switched from box dye · ★★★★★
Love your gray? Keep it. It’s your call.
Want less of it? Read on.
Now there’s an easier way
Polar is hair color in a shampoo. No tubes to mix, no brush, no kit to throw away. Pump it, lather it in like shampoo, and rinse it out in the shower. The gray blends in, and you’re set for 6 to 8 weeks.
Pump & lather
Pump it into your hand and lather it into dry hair and beard, like shampoo.
Wait 10 minutes
Shave. Brush your teeth. Check your phone.
Rinse
Rinse it out in the shower. It comes right off your skin, so no stained ears or tub.
Designed to look natural, not obviously dyed
Box dye often coats every hair in one flat, dark color. That’s the helmet look everyone can spot. Polar works the other way. You pick a shade close to your own, and it colors the gray to match the hair you already have, so it blends in instead of standing out.
You decide how much. Want to keep a little salt and pepper? Rinse a few minutes early. Want it all gone? Wait the full 10. The color lasts 6 to 8 weeks, then slowly starts to fade, with no hard line at the roots.
It colors and conditions in one step, so your hair feels soft after, not dry and straw-like the way box dye leaves it.
Made with natural plant extracts. No ammonia, no harsh smell, and no burning or itchy scalp like box dye.
Reishi mushroom
Ginseng
Fo-ti
Black sesame
Why guys stick with it
What men say in their reviews.
- Easy as shampooPump, lather, rinse. No mixing.
- No messRinses off skin. No stained ears.
- No itchy scalpNo burning. No ammonia.
- Done in 10 minutesRight in the shower.
- Looks naturalNot dyed. Not fake.
- Gentle on hairLeaves it soft, not dry.
- Works on beardsSame bottle as your hair.
- Lasts 6–8 weeksThen fades softly. No harsh line.
- One bottle, up to 15 usesNo kit to throw away.
- Saves moneyFrom $1.58 a color.
Don’t take our word for it. Look.
Real guys. Real photos. Their own words.
Ron B. ✓ Verified buyer
★★★★★ Aug 2025 · Light Brown
Two images attached, one before usage and the second after 5 days of washing my hair with polar. Amazing results. Extremely happy with it. And I will definitely order more when I run out.
Pedro A. ✓ Verified buyer
★★★★★ Sep 2025 · Black
Your product is fantastic, it’s not messy and it get the job done quickly. The color is very natural and look good. This is an excellent product.
Edward A. ✓ Verified buyer
★★★★★ Oct 2025 · Black
I bought this product not really knowing if it was just another scam or if it actually worked… I had previously tried a few products…, but the stains on my forehead and all over the bathroom were just too much… a few coworkers noticed the difference, asked me about it, and were blown away by the results.
Andres L. ✓ Verified buyer
★★★★★ Sep 2025 · Black
Very good product. Just 10 minutes and my grays disappeared, I will continue buying this product
Aleksei A. ✓ Verified buyer
★★★★★ Aug 2025 · Black
The shampoo works just perfectly. I like everything very much. Thank you very much.
Kristy W. ✓ Verified buyer
★★★★★ Sep 2025 · Dark Brown · for her partner
…I tried it on my partner’s grey beard hairs and being more coarse I thought it wouldn’t work. We were both so shocked when they were almost fully covered after the first application!
Nathan D. ✓ Verified buyer
★★★★★ Jul 2025 · Black
Grey today……gone tomorrow!… My grey beard has returned to black and lasted for over 3 weeks now… No mess, no dyed finger nails… Literally 10 minutes and showered and done.
840,000+ customers. 27,000+ reviews.
“Will people notice?” Only the good part.
The fear is looking like you dye it. Here’s what men (and their wives) say.
It doesn’t give you that old man hair dying look!! I’m 65! And it colors perfectly with leaving some of my gray hair are still visible.
I was really scared to dye my beard thinking it would look like I had painted it on… The results looked natural and I have had several compliments.
It looks more natural not like the other stuff. Made me look like I used shoe polish on my hair.
…my wife says it looks natural so that’s a plus!
Works just as well on your beard
Gray shows up in the beard first for a lot of men. Same bottle, same 10 minutes. It’s that easy.
Polar vs. box dye
| Feature | Polar | Box dye |
|---|---|---|
| Mixing and brushes | None. Just pump | Mix two tubes |
| Dye on your skin | Rinses off easily | Often stains |
| Your scalp | No burning or itch | Can burn and itch |
| The look | Natural blend | Can look flat |
| Lasts | 6–8 weeks | Can fade in a week |
| Hair and beard | One bottle | Often 2 products |
| Uses per buy | Up to 15 | 1 |
| Cost per color | From $1.58 | About $10 |
The natural look you’d pay a barber $45+ for. At home, from $1.58 a color.
“I had used old product hair color for more than 15 years. It’s messy and damaging. I’ll never go back to it. I’m a barber and I have been using Polar. It works fantastic.”Bruce R. · barber · verified review
Gray at the temples, in the beard, or all over?
Real guys with gray like yours. Swipe through.
Gray temples
Salt & pepper
Hair & beard
Keep some gray
Mostly white
Full gray beard
Long hair
Coily & afro
- Stubborn gray? Use it on dry hair and give it the full 10 minutes.
- Scared of orange or red? Torn between two shades? Pick the darker one.
- Sensitive skin? No ammonia. Do a quick skin test first.
- Is it a subscription? No. You pay once.
Find your shade in 2 taps
Your shade: Dark Brown
Choose my bundle
Instant Dye Shampoo
Fall Sale: up to 53% off + free gift
FALL SALE EXCLUSIVE0 of 2 unlocked
Free Shipping2 Bottles
Free Conditioner3 Bottles · $22.95
1 bottle = up to 15 colorings. A box of dye = 1. That’s about $2.33 a color per 6–8 weeks.
30-Day Money-Back Guarantee.
If it doesn’t work for you, you get your money back.
Selling out fast
Due to high demand, quantities are limited.
Ends in 00:00:00
What makes it different?
Box dye comes in two tubes you mix and brush in. It can stain your skin, burn your scalp, and go too dark. Polar is hair color in a shampoo. Pump it, lather it in like shampoo, and rinse. No stains, no itchy scalp, and a natural blend that lasts 6 to 8 weeks.
It’s ammonia-free and made with natural plant extracts like reishi mushroom, ginseng, and fo-ti. One bottle gives you up to 15 colorings, for hair and beard.
In the box: 1 × 200 ml (6.76 fl oz) Polar Instant Dye Shampoo, 1 × instructions and care leaflet.
How do I use it?
Lather:
Pump onto your hands and lather well.Apply:
Work it into dry hair and beard. Leave for 10 minutes.Rinse:
Rinse well. Done.
Want a softer blend? Rinse a few minutes early. Do a small skin test 24 hours before your first use.
Does it work on beards?
Yes. Use the same bottle and the same shade as your hair, so they match. Work it into the beard with your fingers and leave it the full 10 minutes. Keep it off your skin, and do a skin test on your jaw first.
Ingredients
Natural plant extracts: Ganoderma lucidum (reishi mushroom), Polygonum multiflorum (fo-ti), Panax ginseng, ginger root, black sesame, macadamia oil, and jojoba oil.
Ammonia-free. Like all lasting hair color, it contains color ingredients and hydrogen peroxide. Some shades contain PPD. If you have sensitive skin, do a skin test first. The full ingredient list for each shade is printed on the box.
Shipping & delivery
We ship your order within 1 business day, and you get tracking by email. Most US orders arrive in about a week. Canada, the UK, and Australia usually take 10 to 14 days.
Shipping is free on 2 or more bottles. One bottle ships for $4.95.
How does the money-back guarantee work?
Try Polar for 30 days. If it doesn’t work for you, contact our team within 30 days and we’ll help you get your money back. See the full refund policy for details.
More questions? See all answers
Real guys. Real results.
Natural-looking results, or your money back.
Picture it: you step out of the shower, look in the mirror, and the gray is gone. You just look like you, only more rested. If that’s not what you see within 30 days, you get your money back.
Questions? We have answers.
How is this different from the box dye I use now?
No kit. Polar comes ready in one pump bottle, so there’s nothing to mix and no brush. You lather it in like shampoo and rinse. It comes off your skin easily and doesn’t leave your scalp itchy. One bottle does hair and beard, gives up to 15 colorings, and each one lasts 6 to 8 weeks.
Will it look fake?
No. Pick a shade close to your own color, and the gray blends into the hair you already have. Want to keep a little salt and pepper? Rinse a few minutes early.
This sounds too good to be true. Does it really work?
Yes. Polar is real hair color. It just comes in a shampoo, so it is much easier to put on. Over 840,000 customers have tried it, and if it doesn’t work for you, you get your money back.
Which shade should I pick?
Pick the shade closest to your hair where it isn’t gray, like your sideburns. Mostly white? Pick the color you had in your 30s. Beard a different color than your hair? You can mix shades in one order. Torn between two, or half or more gray? Go one shade darker. Lighter browns can turn warm on very gray hair. Try the shade finder.
Can I use it on my beard?
Yes. Use the same shade as your hair so they match. Work it in with your fingers and leave it the full 10 minutes. Keep it off your skin, and do a skin test on your jaw 24 hours before.
How long does it last?
6 to 8 weeks. Then it slowly starts to fade, with no hard line at the roots. When new gray grows in, just use it again. One bottle gives up to 15 colorings.
How long does one bottle last?
Months. Polar comes in a pump bottle, so you use only what you need and can touch up any time, with nothing to mix and nothing wasted. Each coloring lasts 6 to 8 weeks, then fades slowly. And one bottle gives you up to 15 colorings, so a single bottle lasts you for months.
Price breakdown
| 1 bottle | $34.95 + $4.95 shipping | from $2.33 a color |
|---|---|---|
| 2 bottles | $59.94, free shipping | from $2.00 a color |
| 3 bottles | $70.95, free shipping + free conditioner | from $1.58 a color |
Based on up to 15 colorings per bottle. Compare: box dye about $10 a color.
Is this a subscription?
No. You pay once. There are no surprise charges and nothing to cancel.
Is it safe?
Polar is ammonia-free. But like all lasting hair color, a few people react to it. Do a small skin test 24 hours before your first use, on your hairline or jaw.
Will it stain my skin or towels?
No. Polar rinses right off your skin, so no stained ears, forehead, or tub. Just rinse your hair well before you towel off.
Do I use it on wet or dry hair?
Dry hair and a dry beard. This is the most important tip. Dry hair soaks up the color best.
I’m buying it for him. Any tips?
Check his sideburns or the back of his neck to see his own color. Torn between two shades? Pick the darker one. You can mix shades in one order, and the 30-day guarantee covers him too.
Look like you again. In 10 minutes.
Get up to 53% off and a free conditioner. Love it, or get your money back.
Get Up to 53% Off